Core Memories Unlocked!
September 2025
Why Does Your Car Look Just Like Everyone Else's? (Bor-ing)
Remember the days when parking lots looked like a vibrant art gallery, bursting with colors and curves? Each car was a distinct statement, a rolling personality with flair, eccentricities, and—dare I say—a little rebellious attitude. Fast forward to today’s highways and your eye is greeted by what seems like an army of grayscale robots. Seriously, it feels like we have all been teleported into some dystopian future where individuality is confined to bad Spotify playlists and bumper stickers.
The 1960s through the 1980s were a gloriously different era for car design. Back then, automakers weren’t afraid to experiment with shapes and sizes—and it showed. You had muscle cars flexing their powerful shoulders, with bulging hoods and aggressive grilles daring you to race. Think the iconic Camaro or Mustang, showing off like the rebellious teenagers they were. Station wagons spanned huge, boxy vistas, playing the role of the family chariot, with wood paneling that screamed “suburbia royalty.” Then there were convertibles with their wind-in-your-hair charm, and quirky hatchbacks that promised practicality but never compromised on character.
The 70s brought us the luxury land yachts, massive sedans with huge chrome bumpers, as if they’d just returned from a metallic parade. Meanwhile, small cars carved their places in the cities—as colorful and unique as the neighborhoods they navigated. Even minivans in the 80s had some individuality, often adorned with decals and quirky color combos that made each family road trip memorable.
Contrast that with today’s automotive landscape, where sports utility vehicles (SUVs) and crossovers have taken over like the reigning monarchs of the roads. Walk through any parking lot, and you’ll spot the same snouty grille, the same sloping windshield, and a silhouette that could be any number of brands fighting over the same consumer slice. Is that a Toyota RAV4, a Honda CR-V, or one of a dozen other SUVs designed to look like they graduated from the same stylistic factory? Spoiler alert: yes. Modern cars aren’t just similar, they are practically twins, separated only by a tiny badge and a slightly different shade of gray. Front-end designs lean heavily on that “angry owl” or “smiling robot” look, which has become so prevalent that you’d think automotive designers secretly swapped sketches. The once-rich diversity that let your uncle roll up in a rickety pickup next to your cousin’s kinda sporty sedan has evaporated, replaced with a visual monotony that could make watching paint dry seem thrilling.
So, why did cars start looking like they’re in a midlife crisis? A few culprits are at play… Modern safety standards require crumple zones, pedestrian protection, and airbag placements, which often dictate how a car’s front and rear ends are shaped. That limits exotic or wildly creative designs. Aerodynamics also plays a big role in this shift. As fuel efficiency became more critical, rounded and streamlined shapes became the norm to reduce drag. This means boxy or flashy designs took a backseat to smooth curves that save gas but kill character. Further reducing diversity, manufacturers are increasingly using the same chassis and components across different models, and even across different brands, to save production costs. When the underlying frame is the same, it’s tough to make visually distinct cars. Finally, it seems we as consumers prefer betting on the “safe and familiar” look, especially for practical vehicles like SUVs. So, companies play to that demand, which ironically leads to less variety on the road.
However, it’s not all doom and gloom. Some modern vehicles buck the bland trend and inject personality back into their design, but they’re exceptions rather than the rule. And for lovers of automotive history, vintage cars and classic designs continue to inspire a passionate collector community, reminding us what driving used to look and feel like. In a world where sophistication often equals conformity, classic cars are like wild child rebels parked in a sea of corporate drones. Their bold colors, flared fenders, and unmistakable grills shout “I am unique!” while their modern descendants quietly blend in.
Perhaps the future will bring a renaissance of bold automotive designs. Electric cars, with their different engineering demands, might either exacerbate or solve this sameness crisis. In the meantime, it’s up to car enthusiasts and lovers of nostalgia to keep these unique, quirky classics alive and well on the roads and in our memories. So next time you see that sea of white, black gray and silver in the supermarket parking lot, think about the wild, colorful world of the past—where every car had a story to tell, and neighborhood driveways looked like a vibrant parade.

Back to Core Memories Unlocked! blog home